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Track cover Snow White

Snow White

3:13Album A Matter of Time 2025-08-22

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Description

The voice sounds as if it comes from a mirror - painfully honest and ruthless, like an inner critic who never shuts up.

Here, beauty is currency, and the body is a sentence, and even one's own thoughts become advocates for the standards of others.

Everything is imbued with fragility and fury at the same time: as if the fairy tale of Snow White were told in reverse - without princes, apples, or miracles, only cold comparisons and constant “not enough.”

And in this admission, we hear not weakness, but bitter strength - because naming the disease is already half the way to freedom.

Director and Creative Director: Junia Lin

Executive Producer: Jonbi Gudmundsson

Producer: Andri Thor Birgisson

Producer: Trausti Haflidason

Year 1 AD: Laura Lopez

Location Manager: Einar Sveinn Thorardason

Cinematographer: Erlendur Sveinsson

1st AC: Benji Shimd

2nd AC / Grip: Andri Fannar Kjartansson

Master: Katla Gunnlaugsdottir

Key Assistant: Agust Ulfar Gudjonsson

Hair and Makeup: Josephine Hoy

Wardrobe PA: Hildur Gunnur Ir Johnson

Prop Master: Drifa Frejy Armanasdottir

Catering PA: Stefan Ari Dahl

Drone Pilot: Arnar Thor Thorsson

Steady Cam Operator: Jonas Thorhallsson

BTS Videographer: Sigurður Pétur

Editor: Ulfur Traustason

Colorist: Caitlin Battistelli

Visual Effects: Pétur Karlsson

Production Company: TRUENORTH

Posting Service: Trickshot

Glacier Safety: South Coast Adventures

Location Driver: Stefan Stefansson

Management: Foundations

Government and Operations: Emma MacDonald (Vingolf)

Creative Marketing: Bianca Bhagat, General Manager (AWAL)

Lyrics and translation

Original

Can't help but notice, all of the ways
In which I failed myself, I failed the world all the same
I don't think I'm pretty, it's not up for debate
A woman's best currency is her body, not her brain
They try to tell me, tell me I'm wrong
But mirrors tell lies to me, my mind just plays along
The world is a sick place, at least for a girl
The people want beauty, skinny always wins
And I don't have enough of it, I'll never have enough of it
Sometimes I see her, she looks like Snow White
She's everything I am but my wrongs are turned to rights
Her body is smaller, skin is so fair
She's achieved everything I've dreamed of
And it's all that I can think of
They try to tell me, tell me I'm wrong
But mirrors tell lies to me, my mind just plays along
The world is a sick place, at least for a girl
The people want beauty, skinny, always wins
And I don't have enough of it, I'll never have enough of it

Watch video Laufey - Snow White

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